Advice from people who've done the work
We're an independent advisory firm working across physical security, loss prevention, and retail technology. We started Fieldline because the best guidance we'd seen in this field came from experienced practitioners — and the worst came from people with something to sell. We built the firm we wished teams could call.
From the field to the boardroom
Our network is made up of people who have actually run security and loss prevention — in stores, in operations, in corporate environments. We've stood on the floor and we've sat in the planning meetings, and we speak both languages.
That range matters. The questions our clients face rarely sit neatly inside "security" or "technology" or "operations" — they live across all three. Fieldline is built to see the whole picture and give advice that holds up in the real world.
Principles we don't bend
Independence
We take no vendor commissions, ever. Our only stake is whether our advice serves you.
Field experience first
We value what people have learned by doing the work, not just by reading about it.
Honesty over upsell
If the right answer is "do less," we'll say so. Trust is worth more than any single engagement.
Experienced practitioners
Fieldline brings together advisors with deep, hands-on backgrounds in security, loss prevention, and retail technology.
Elena Marquez
Founder & PrincipalA career spanning security and loss-prevention leadership across retail.
Jordan Cole
Technology AdvisorBackground in security and retail systems and how they're used in the field.
Amara Okafor
Field & InvestigationsHands-on experience in investigations and security operations.
David Strauss
Insight & AnalysisHelps teams turn operational data into clearer, better decisions.
…supported by a growing network of field advisors across the country.
Want to work with us — or for us?
If you lead a security or operations team, let's talk. And if you've run loss prevention in the real world, we're always looking for experienced field advisors.